Communications
Enhancing our brand's visibility and reputation through strategic storytelling and meaningful media engagement
Public relations
Articles (print)
23
QoQ +53%
Articles (online)
73
QoQ +204%
Overall value
CHF 193'000
QoQ -8%
Key take-aways:
- High quality coverage with various topics, e.g.: The acquisition of Tenalis; pull-out of LLB from the Middle East and referral to Rothschild & Co; several expert opinion articles and quotes on various investment topics.
- High-quality reporting in a wide range of important swiss media, more print than in Q1, with balanced reporting in all parts of Switzerland.
- We are mantaining our presence on NZZ The Market and have also received enquiries about assessments from fund managers, such as Cash.ch.
- Despite the quieter summer period, we still received a high number of media inquiries at times from outlets such as The Market and the Financial Times.
- Media releases sent out led to high coverage and significantly more clippings in online media than in Q2 2025.
- The improved internal processes in Q2 surrounding media inquiries enabled us to continue to respond to these inquiries efficiently and swiftly – journalists appreciate this and continued to approach us with enquiries, particularly regarding market assessments.
- In Q4, our focus will be on further strengthening our relationships with a select group of Swiss business and financial journalists, which is why we are planning a media breakfast with Laurent and Carlos.

Internal Communications
We aim to keep our colleagues informed and engaged on a variety of topics
Email campaigns
2
QoQ -67%
Emails delivered
770
QoQ -69%
R&Connect articles
4
QoQ -43%
Spotlight on...
6 colleagues
QoQ 0%
Forms updated
49
QoQ +69%
Key take-aways:
- Quieter summer months meant less work on the internal side, focusing only on urgent content to be shared with Colleagues.

Investments Comms (publication emails)
Sent-out
13,228
QoQ -28%
Open rate (avg.)
52%
Approx. equivalent to 6,912 emails were opened.
Clicked emails
QoQ -24%
Among the 9,059 emails opened.
Avg. click rate
11.3%
QoQ -4%
Percentage of unique clicks from delivered emails
Unsubscriptions
11
QoQ +175%
CIO; 1
MMS; 2
Market perspectives; 1
Perspective podcast; 2
Institutional views; 1
Institutional funds; 4
Total subscriptions in Q2
8,982
QoQ -3%
Note: Languages no longer count as separate campaigns.
Key take-aways:
- There was an increase in the number of campaigns in this quarter, however, the overall metric performance was less positive than Q2.
- There were 11 unsubscriptions in Q3, an increase of 175% in comparison to the previous quarter.
- We noticed a reduction in subscriptions from our internal database (Mail Master), approximately 303 less than in Q2. This indicates an error from IT side.
What's coming next?
- Organise an event with journalists and Laurent Gagnebin to strengthen the relationship and establish new contacts, intended to boost new media opportunities.


